Dynamics 365 Customer Insights
Revolutionize Your Customer Engagement
Dynamics 365 Customer Insights is your gateway to unlocking the full potential of personalized customer journeys fueled by data and powered by cutting-edge AI. Here’s how Dynamics 365 Customer Insights can elevate your customer engagement strategy.
Experience the double power of the new offering, Dynamics 365 Customer Insights
The new Customer Insights offering is expanded to include both the Customer Insights – Journeys (formerly Dynamics 365 Marketing) and Customer Insights – Data (formerly the standalone Customer Insights) applications.
Getting to Know Your Customers
Seamlessly unify and enrich data from your marketing, sales, and service channels to create a comprehensive customer profile. With AI, anticipate future opportunities in real time.
Streamline your workflow with Copilot in Dynamics 365 Customer Insights, converting simple prompts into powerful queries, insights, and content.
Engagement on Their Terms
Orchestrate customer journeys and deliver contextually relevant content in real time, meeting your customers where they are.
Connected Customer Experiences Across Teams
A Closer Look at Personalized and Connected Journeys
Comprehensive Customer Profiles: Create richer customer profiles by unifying transactional, demographic, and behavioral data. Engage customers with tailor-made activities across channels.
Accelerated Insights: Identify customer trends and patterns with ready-made machine learning templates that predict customer lifetime value and recommend the best actions.
From Unknown to Known: Resolve customer identities by collecting historic transactional, behavioral, and demographic data with AI-powered identity management.
Effortless Data Enrichment: Build richer customer profiles with first-party and third-party signals, including Microsoft’s proprietary audience intelligence.
Dynamic Segmentation: Discover new audience segments with AI recommendations. Elevate personalization with real-time segmentation that adapts based on the latest data.
Balancing Consent and Privacy: Add consent data to the unification process and effortlessly maintain consent status with automatic data refresh, ensuring compliance with privacy and security regulations.